Provides a synthesis of the theory and empirics of the strategy field. This book covers both single business and corporate-level organizations and is suitable for either a full semester course or a single module in MBA programs, advanced undergraduate courses, EMBA and executive education classes.
Author : Modern Competitive Strategy by Gordon Walker
Published by : McGraw-Hill Education – Europe
ISBN Number : 16777215
Price : £36.39
Social Sciences, Law & Economics > Business & Economics
Modern Competitive Strategy
Filed under BUSINESS STRATEGY